Cookies Policy
This Cookies Policy ("Policy") provides a comprehensive explanation of what cookies and similar technologies are, how Suppliertrend ("we", "us", "our") uses them on the website suppliertrend.world (the "Website"), what types of cookies we use, for what purposes, and what choices and controls you have. This Policy should be read together with our Privacy Policy, which describes in detail how we collect, use, and protect your personal data, including data collected through cookies and similar technologies. By using the Website, you consent to our use of cookies in accordance with this Policy, except where your consent is not required by law (for example, for strictly necessary cookies). If you do not agree to the use of non-essential cookies, you may adjust your preferences as described in the "Your Choices" section below.
What Are Cookies
Cookies are small text files that are placed on your device (such as your computer, tablet, or mobile phone) when you visit a website. They are widely used to make websites work more efficiently, to provide a better user experience, and to give website owners useful information about how their site is used. A cookie typically contains a unique identifier (a string of letters and numbers), the name of the domain that set the cookie, and sometimes additional information such as an expiration date. When you visit a website, the website's server may send one or more cookies to your browser, which then stores them on your device. When you return to the same website or navigate to a page that requests the cookie, your browser sends the cookie back to the server, allowing the website to recognise you and remember your preferences or other information. Cookies can be "first-party" cookies, which are set by the website you are visiting (in this case, by us or on our behalf), or "third-party" cookies, which are set by a different domain (for example, by an analytics provider, an advertising network, or a social media platform whose content is embedded on our pages). Cookies can also be classified by their duration: "session" cookies are temporary and are deleted when you close your browser, while "persistent" or "permanent" cookies remain on your device for a set period (which could be minutes, months, or years) or until you manually delete them. Different jurisdictions regulate cookies differently; in the European Union and in Germany, the use of non-essential cookies generally requires your consent in accordance with the ePrivacy Directive and the GDPR.
Similar Technologies
In addition to cookies, we and our service providers may use similar technologies that store or access information on your device or track your behaviour. These technologies are often used for the same or similar purposes as cookies and may be subject to the same legal requirements. Local storage and session storage are mechanisms that allow websites to store data in your browser. Unlike cookies, this data is not automatically sent to the server with every request; it remains on your device and can be accessed by JavaScript on the same domain. Local storage typically persists until you clear it or until the website removes it; session storage is cleared when you close the browser tab. We may use local storage, for example, to remember that you have accepted our cookie or privacy notice so that we do not show the notice again on subsequent visits. Pixel tags (also known as web beacons, clear gifs, or tracking pixels) are small, often invisible, images or code snippets embedded in web pages or emails. When your browser loads a page or email containing a pixel tag, it may send a request to a server, which can record that the page or email was viewed and may collect information such as your IP address and the time of access. Scripts (JavaScript or similar) may also be used to collect information about how you interact with the Website, including which elements you click, how long you spend on a page, and whether you scroll. In this Policy, when we refer to "cookies", we may also be referring to these similar technologies where the context makes it appropriate. The same legal and practical considerations regarding consent, purpose, and your choices generally apply.
How We Use Cookies
We use cookies and similar technologies for the following purposes. We have grouped them into categories that are commonly used in the industry and that reflect the function and legal basis for each type.
- Strictly necessary cookies: These cookies are essential for the Website to function and cannot be switched off in our systems. They are usually set only in response to actions you take that amount to a request for services, such as setting your privacy preferences, logging in (if we offer a login area), or filling in forms. They enable basic features such as page navigation, access to secure areas, remembering items in your basket (if applicable), and remembering that you have accepted our cookie or privacy notice so that we do not show the notice repeatedly. The Website cannot function properly without these cookies. Under applicable law (including the ePrivacy Directive and the GDPR), strictly necessary cookies typically do not require your consent because they are necessary for the service you have requested. You can block them via your browser settings, but doing so may affect the functionality of the Website and your user experience; for example, you might see the cookie notice on every visit, or certain features may not work.
- Functional cookies: These cookies enable the Website to provide enhanced functionality and personalisation, such as remembering your preferences (for example, your preferred language or region), remembering choices you make (such as your consent to optional cookies), and providing enhanced or more personal features. They may be set by us or by third-party providers whose services we have added to our pages (for example, an embedded map or a video player). If you do not allow these cookies, some or all of these services may not function properly, and your experience may be less tailored to your preferences.
- Analytics and performance cookies: These cookies collect information about how visitors use our Website, such as which pages are visited most often, whether you receive error messages, how long you spend on a page, and how you arrived at the Website (for example, from a search engine or a link). The information collected is often aggregated and anonymised so that it does not directly identify you; it is used to improve how the Website works, to understand user behaviour, and to improve our content (including our daily skincare guides and product pages). We may use first-party analytics (where we collect and process the data ourselves) or third-party analytics services (where a provider such as Google Analytics collects data on our behalf). Where we use third-party analytics, the provider may set its own cookies and process data in accordance with its privacy policy; we require our providers to process data only on our instructions and in accordance with applicable law. Analytics cookies are generally not strictly necessary for the basic functioning of the Website, so in jurisdictions that require consent for non-essential cookies, we will seek your consent before setting or allowing them.
Specific Cookies We Use
Below we describe the main types of cookies and similar technologies that may be used on our Website. The exact list may be updated from time to time as we add or change features, integrate new services, or respond to changes in technology or law. We will endeavour to keep this Policy accurate and will indicate the date of the last update at the top of the page.
- Consent and preferences: We may store a cookie or use local storage to record that you have accepted our cookie or privacy notice, or to store other preferences you have selected (for example, your choice to accept or reject optional cookies). This allows us to avoid showing the notice again on subsequent visits and to respect your choices. The duration of such storage may vary; for example, we may retain your consent preference for 12 months or until you clear your cookies or change your preferences. This is a first-party technology that we use to comply with our legal obligations and to improve your experience.
- Session and security: We may use session cookies or similar technologies to maintain your session state as you navigate the Website, to keep you logged in if we offer a logged-in area, to protect against cross-site request forgery (CSRF), and to maintain the security and integrity of your session. These are typically deleted when you close your browser. They are essential for the safe and correct functioning of the Website.
- Analytics: If we use analytics services to understand how users interact with our Website (including our daily skincare guides, skincare tips, and product pages), those services may set their own first-party or third-party cookies. The data collected may include your IP address (which may be anonymised by the provider), browser and device information, pages viewed, time spent, and referral source. The data is used in aggregate to produce reports that help us improve our content and user experience. Individual users are not identified in these reports. You can often opt out of analytics cookies via your browser settings (for example, by blocking third-party cookies) or via the third party's opt-out tool if one is offered (for example, the Google Analytics opt-out browser add-on). Opting out may not eliminate all data collection but will typically stop the use of cookies for analytics purposes.
- Embedded content: Our Website may include embedded content from third parties, such as maps (for example, Google Maps to show our business location). When you load a page that contains embedded content, the third party may set its own cookies and collect data in accordance with its own privacy and cookies policies. We do not control these cookies. We only embed content from providers we trust and where we have a legitimate reason (for example, to show you our location). Where required by law, we will seek your consent before loading non-essential embedded content that sets cookies. You can often control or block such cookies through your browser settings or through the third party's settings where available.
Third-Party Cookies
Some cookies and similar technologies on our Website are placed by third-party services that appear on our pages or that we use to provide functionality or analytics. For example, if we embed a map to show our address (Reinhardtstraße 15, 10117 Berlin, Germany), the map provider may set cookies when you view or interact with the map. If we use a third-party analytics provider, that provider may set cookies to collect data about your visit. We do not control the cookies set by third parties, and the data collected by those cookies is typically governed by the third party's privacy and cookies policies. We recommend that you read the privacy and cookies policies of any third-party services that appear on our Website. We only allow third-party cookies where we have a legitimate reason (such as providing you with useful functionality or improving our Website) and, where required by law (for example, under the ePrivacy Directive and the GDPR for non-essential cookies), we will obtain your consent before such cookies are set. You can withdraw your consent or change your preferences at any time through our cookie consent mechanism (if we offer one) or through your browser settings. Withdrawing consent will not affect the lawfulness of processing based on consent before its withdrawal.
Your Choices
You have several options to control and manage cookies and similar technologies. The availability and effectiveness of these options may depend on your browser, device, and jurisdiction.
- Browser settings: Most web browsers allow you to refuse or accept cookies, to delete existing cookies, and to set preferences for different types of cookies (for example, to block third-party cookies but allow first-party cookies). The method for doing this varies from browser to browser and from version to version. Typically, you can find cookie settings under "Options", "Preferences", "Settings", or "Privacy" in your browser's menu. You may also be able to use "private" or "incognito" mode to browse without storing certain cookies. Blocking all cookies may affect the functionality of our Website; for example, we may not be able to remember that you have accepted our cookie notice, or certain features may not work correctly. We encourage you to consult your browser's help or support pages for the most up-to-date instructions.
- Our consent mechanism: When you first visit our Website (or when you visit after clearing your cookies), we may show you a notice about cookies and ask for your consent for non-essential cookies. You can accept all cookies, reject non-essential cookies, or in some cases choose which categories to accept. Your choice is stored (using a cookie or local storage) so that we do not ask you again on every visit. You can change your mind at any time by clearing your cookies or local storage, or by revisiting the cookie settings if we provide a link or button to do so. After you clear your cookies, you may see the consent notice again on your next visit.
- Opt-out tools: For certain third-party cookies (for example, those used for analytics or advertising), the relevant third party may provide an opt-out tool, such as a browser add-on or a dedicated opt-out page. We will inform you of such options where applicable. Opting out via a third party's tool typically affects only that third party's cookies and only on the browser or device you use when opting out.
- Do Not Track: Some browsers offer a "Do Not Track" (DNT) signal that can be sent to websites. There is no universally accepted standard for how websites should respond to DNT signals. We currently do not respond to DNT signals in a specific way, but we respect your choices made through our consent mechanism and your browser settings as described above.
Data Retention
Session cookies are typically deleted automatically when you close your browser. Persistent cookies remain on your device for the period specified in the cookie (which could be from a few days to several months or longer, depending on the purpose of the cookie) or until you manually delete them. For example, a cookie that remembers your consent to our cookie notice may be set to expire after 12 months, after which we may ask for your consent again. We do not retain cookie data longer than necessary for the purposes described in this Policy and in our Privacy Policy. Where cookie data is linked to or combined with other personal data we hold (for example, if you contact us and we link your visit to your contact details), the retention of that combined data will be governed by our Privacy Policy. Where data collected through cookies is aggregated or anonymised for analytics, it may be retained for longer periods as it no longer constitutes personal data.
Legal Basis and International Transfers
Where we use cookies that process personal data (such as your IP address or a unique identifier), we do so only where we have a lawful basis under the GDPR and applicable national law. For strictly necessary cookies, the lawful basis is typically our legitimate interest in operating the Website or, where relevant, the necessity to perform a contract. For functional and analytics cookies that are not strictly necessary, we rely on your consent where required by law. You may withdraw consent at any time. Where we use third-party services that set cookies and that are located outside the European Economic Area (EEA), the transfer of data to those third parties may be subject to appropriate safeguards (such as standard contractual clauses or an adequacy decision) as required by the GDPR. For more information on international transfers and your rights, please see our Privacy Policy.
Updates
We may update this Cookies Policy from time to time to reflect changes in our practices, the technologies we use, the cookies we set or allow, or legal or regulatory requirements. When we make material changes, we will post the updated Policy on this page and update the "Last updated" or revision date. We may also notify you through a notice on the Website or, where appropriate, by email. We encourage you to review this Policy periodically. Your continued use of the Website after the posting of changes constitutes your acceptance of the updated Policy to the extent permitted by law. If you do not agree with the changes, you can adjust your cookie preferences or discontinue use of the Website. Where required by law, we may seek your consent again for certain cookies after a material change.
Contact
If you have any questions about our use of cookies or similar technologies, or about this Cookies Policy, please contact Suppliertrend at Reinhardtstraße 15, 10117 Berlin, Germany. You may also use the contact form available on our Website. We will respond to your enquiry as soon as reasonably practicable.
customer@suppliertrend.world